Effective utilisation of Social Media

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Facebook, founded 13 years ago by Mark Zuckerberg along with fellow Harvard College students and room mates - It was founded on a single idea of "connecting people"
Initially restricted to Harvard students, but later expanded to Stanford University and others.
Facebook as a case study here, has moved from a season of "mere connecting people" to a season of "phenomenally connecting people" and generates revenue in billions of dollars.
So, anyone who is still "only connecting" on Facebook is operating in the "past concept" behind Facebook. Social media not only connect today, but rakes in billions of dollars.
If you think Facebook is only a platform to catch fun - WhatsApp is only for mingling - instagram is only for displaying beauty, such person should try and check Mark Zuckerberg's net worth.
He started by connecting, and later moves to collecting (dollars) .
If someone is busy making money on a platform like Facebook, you as an entrepreneur should not join just to catch fun.
It's either you are building influence or you are making money. Don't use your time to satisfy the pleasure of others at no cost.
Post contents that are related to your products and services, so that if anyone gets to your page, your page alone will speak of who you are and what you do.
It is ironic that the same platform that fetch some people billions only serve as relaxation centre for others.

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